
AI and SEO agency outreach
Amadea Ventures reached 5 sales appointments per week with Mailscale
A more unified outbound process helped the team create sales conversations without adding more operational work.
“I didn't actually realize how hands-on you guys are with this, which is great.”
Harry Hawkins
Founder, Amadea Ventures

5
Sales appointments per week
4
Calls booked in an earlier campaign win
36 hrs
Time taken to book those four calls
The company
About Amadea Ventures
Amadea Ventures builds software and marketing systems for agencies and online businesses. Its offers include SEO, lead generation, and business automation.
The challenge
Several systems made outbound harder to manage
Harry had three salespeople and an outbound workflow spread across several systems.
He wanted one clear process that could reach more prospects, route interested leads to the right salesperson, and support several audiences without creating more operational work.
The solution
Software and hands-on campaign support
Mailscale helped Amadea choose audiences, shape the offer, write campaign copy, launch campaigns, and improve response handling. The platform handled the outbound workflow while the team worked directly with Harry on strategy and execution.
“I didn't actually realize how hands-on you guys are with this, which is great.
Harry Hawkins
Founder, Amadea Ventures
The results
5 sales appointments per week
An earlier campaign win also produced four booked calls within 36 hours. Together, the results showed that outbound could create sales conversations without forcing the team to manage another disconnected set of tools.
What they liked
A level of direct support that stood out
Harry called out Mailscale's hands-on approach and said he was very happy with the experience.
“I'm very happy with it.
“If I went to HeyReach or Leadsly, you don't get this level. What you do with me, you don't get with them.
Why this matters
A dependable path from outreach to conversation
Companies with a valuable offer need a reliable way to reach the right market, generate genuine interest, and move opportunities into sales conversations.
“I didn't actually realize how hands-on you guys are with this, which is great.”

Harry Hawkins
Founder, Amadea Ventures
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